Ice Den is a uniquely designed complex that appeals to all ages and allows your company or products to be promoted in an unparalleled environment.

The Ice Den, although built to accommodate the training needs of the Phoenix Coyotes, has quickly become a community gathering place for many of the Valley's families. The Ice Den experiences more than 700,000 visits per year through regular programming and special events.

As a result of local signage regulations, marketing options for area businesses are limited. However, Ice Den sponsorship opportunities are a powerful, low-cost method of advertising within the local market.

The following is a list of local, national and international corporate partners that are currently or have at one point been proud sponsors with Ice Den.

Dasher Boards are the special advertising panels you see at all NHL arenas. These panels (approximately three feet high by eight feet long) are a prime way to create positive advertising impressions to a wide spectrum of ice skaters, hockey players and spectators. This is a unique opportunity for your company to become a part of all the excitement that is Ice Den. Your advertisement will literally be part of all the exciting events taking place at the Ice Den. With more than 700,000 visits yearly, in addition to local and international media coverage, your dasher board will be ensured maximum exposure within one of the nation’s most lucrative markets. Impressions add up fast. Your highly visible logo will be recognized by thousands of potential customers. Your customized double dasher board program includes the following:

• Two full-size dasher board advertising panels at the Ice Den, one panel per rink (location of board on a first come, first serve basis)
• 50 complimentary skating passes for your corporate use (restrictions apply)
• First right of refusal for renewal of your board location

Everybody loves to watch the Zamboni resurface the ice. Every child and parent watches intently as the big machine makes its moves across the ice! Your company logo, colors and advertising can be part of this truly unique event.
Your 12-month sponsorship package will include:

• Your company logo covering all of the Zamboni
• Exposure of your Zamboni every time either of our two ice surfaces requires resurfacing
• Two full-size dasher board advertising panels, one on each rink
• Traffic of over 700,000 impressions per year to ensure maximum East Valley exposure
• 100 skating passes or one free private corporate skating party (restrictions apply)
• One annual visit (up to two hours) of "your" Zamboni to your business or corporate event in the metro Phoenix area (restrictions apply)

Can’t get a billboard in Scottsdale? Now you can. Ice Den provides a huge 10-foot by 30-foot space inside the Ice Den. This is an outstanding opportunity for your company to maximize your exposure to the masses.

Your 12-month sponsorship package will include:

• One gigantic billboard on the Moon Rink
• One full-size dasher board advertising panel on the Coyotes Rink
• Traffic of more than 700,000 impressions per year to ensure maximum East Valley exposure
• 75 complimentary skating passes
• Ability to include a 10-foot by 3-foot changeable panel to keep your message up to date (production cost additional)

Player benches are an effective and ideal location to market to hockey players and figure skaters, young and old, amateurs and professionals. What better way to target athletes from the weekend warrior to NHL professionals than by marketing to them when they are actively participating? Every time they look and skate back to the bench, your company logo will reinforce your commitment to them.

Each player bench panel is 28 feet by 2 feet, and you will receive one panel per arena. With nearly 60 feet of advertising space, you will have great exposure to your market.

An effective and ideal location to showcase your company within the facility. With strategic placement on our two scoreboards, you will enjoy maximum exposure to this highly sought after target market of consumers. These highly visible locations allow the sponsor to showcase their logo to the masses.

Any of the following items can be incorporated into a sponsorship arrangement to complement and enhance existing marketing and sales objectives:

 

• Youth or adult hockey sponsorships
• Retail inventory
• Learn to Skate and figure skating sponsorships
• VIP events
• Tournament sponsorships
• Displays
• Lobby Sampling
• On-ice promotions
• In-ice advertising
• Penalty boxes